Tradeshows are the place to be your best. They require weeks and months of strategic planning and a competent team to help you get results. In our opinion, the price paid for the booth space is wasted if you are not showing your 100% absolute best.
Are you new to exhibiting and wonder what all those strange words mean? The exhibit industry has its own vocabulary and to be successful, you have to learn them! Our friends at exhibitoronline.com have put together a trade show glossary to make it easy.
Like all trades, the exhibit industry has its own vocabulary and in order to communicate, you have to know them. Thanks to exhibitoronline.com for the following entries in Part 2 of their trade show glossary.