Brainstorming a Custom Solution for Various L-shaped Booth Configurations
The first challenge TR Imports faced was finding exhibit properties to fit into an L-shaped 10x20x10 booth space.
Custom booth | Sporting Goods | 3-minute read
Highlights:
- TR Imports faced a few exhibit challenges including finding exhibit properties to fit into various L-shaped booth spaces, lockable storage, and easy show assembly
- After several weeks of brainstorming, Exhibit Network developed a solution for the optimal custom displays and custom-jigged crates
- TR Imports sent some rifles and handguns to Exhibit Network to ensure they were adequately mounted to the custom displays being built
- Exhibit Network seamlessly handled all the shipping to move the properties from one event to the next, including split shipments to different shows
- TR Imports raved about how easy everything was to install and reported heavy booth traffic at all three events.
The Challenge:
TR Imports offers a diverse line of high-quality rifles, shotguns, handguns, cases, and leather goods and handles customs clearance of firearms from many countries. TR Imports was referred to Exhibit Network by a satisfied client. The first challenge TR Imports faced was finding exhibit properties to fit into an L-shaped 10 x 20 x 10 booth space, which could also be used in 10 x 10 and 10 x 20 configurations. Additionally, TR Imports needed lockable storage, counters, and displays for their handguns and rifles. Further, they also required an easy assembly because they would be installing their exhibits themselves.
The Solution:
It took several weeks of brainstorming to develop the best solution for the client. Once the initial layout was approved, TR Imports sent some rifles and handguns to Exhibit Network to ensure they were adequately mounted to the custom displays being built. Custom-jigged crates were produced, and the properties were strategically packed for split shipments to different shows.
The first show was 10 x 10 at the Big Rock West Dealers Show in Las Vegas, followed by the L-shaped 10 x 20 x 10 at the Shot Show a week later and the 10 x 10 World Wide Buying Group Show the next week. Exhibit Network seamlessly handled all the shipping arrangements to move the properties from one event to the next. TR Imports raved about how easy everything was to install and reported heavy booth traffic at all three events.
Big Rock shows are the largest and most successful trade shows in the outdoor sporting goods industry.
The NSSF SHOT Show is the firearm industry’s annual shooting, hunting, and outdoor trade show.
The Worldwide Buying Group Show is a network of retailers offering products within the outdoor sporting goods, apparel, and footwear categories.
