Willing to Invest in a Higher Quality Exhibit
Newpark came to Exhibit Network based on a referral.
Custom booth | Manufacturing | 3-minute read
Highlights:
- Newpark was dissatisfied with their exhibit house and heard about Exhibit Network through a referral
- After touring the facility and seeing the quality craftsmanship firsthand, Newpark selected Exhibit Network over lower-cost providers
- Exhibit Network delivered: the 20 x 20 custom exhibit with backlit graphic wall, two monitors, and more is now stored at Exhibit Network and shipped to multiple shows per year
The Challenge:
Newpark has a worldwide presence in North and South America, Europe, the Middle East, Africa, and Asia Pacific. At the heart of Newpark’s culture is the drive to establish its reputation as the global technical leader in fluid systems and matting products. Newpark Drilling Fluids provides value-added fluid solutions, products, and services to drilling operators worldwide. Newpark Mats and Integrated Services provides industry-leading composite matting solutions and worksite construction services to diverse industry segments around the globe.
Newpark’s marketing manager discussed her dissatisfaction with her current exhibit house with a friend. The friend immediately recommended Exhibit Network. During a visit and tour of our facility, Exhibit Network showed the marketing manager several options and later provided an estimate.
The Solution:
Newpark also had estimates from other exhibit houses and let Exhibit Network know that several estimates were lower than ours, but they were okay with spending a little more on the exhibit properties because the quality was so much better. The result is their new 20 x 20 custom exhibit, which debuted at ICUEE in Louisville, KY.
The exhibit features a storage room, a 14-foot backlit graphic wall, two monitors, a rental table and chairs, a greeting counter, carpet and pad, and an authentic street sign for distinct messaging. The planter box and plants were added midway through construction. Show services for this event include project management, shipping, installation, and dismantling.
Newpark’s new exhibit is stored in Exhibit Network’s warehouse and shipped to additional events, including PPIM, CONEXPO, and IEEE PES.
The Utility Expo (formerly ICUEE ) is the premiere trade show for utility professionals and construction contractors.
PPIM (Pipeline Pigging & Integrity Management Conference) is an industry forum devoted exclusively to pigging for pipeline maintenance and inspection, engineering assessment, repair, risk management and NDE.
CONEXPO CON/AGG is the largest construction show in North America.
IEEE PES is a conference for power and energy sector professionals and academics.
