4 Robertson Ranch

The Challenge:

4 Robertson Ranch is a premier hunting and special event destination in the rolling hills of North Texas.  Jacksboro TX, to be exact.  4 Robertson Ranch shared a 20 x 20 booth space with Evolution Genetics at the 2018 Texas Deer Association Convention in San Antonio TX and wanted equal branding for both companies. Both exhibitors desired a “hunting lodge” feel for the booth, and both required significant storage space and a hospitality area to spend time with visitors. The event was held in a hotel ballroom with low ceilings that limited the height of the booth.

The Solution:

The most obvious hurdle to overcome was the low ceiling.  Exhibit Network was able to accommodate this by reducing the height of an exhibit that 4 Robertson Ranch already possessed. Exhibit Network fabricated a custom Reception Counter with plenty of storage, finished in a rustic woodgrain laminate to achieve the “hunting lodge” look.  4 Robertson Ranch provided the production-ready artwork for all the graphics and their own furniture for the booth.  Exhibit Network was hired to produce the graphics, transport the exhibit properties, install, and dismantle the exhibit.