4 Robertson Ranch
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The Challenge:
4 Robertson Ranch is a premier hunting and special event destination in the rolling hills of North Texas. Jacksboro TX, to be exact. 4 Robertson Ranch shared a 20 x 20 booth space with Evolution Genetics at the 2018 Texas Deer Association Convention in San Antonio TX and wanted equal branding for both companies. Both exhibitors desired a “hunting lodge” feel for the booth, and both required significant storage space and a hospitality area to spend time with visitors. The event was held in a hotel ballroom with low ceilings that limited the height of the booth.
The Solution:
The most obvious hurdle to overcome was the low ceiling. Exhibit Network was able to accommodate this by reducing the height of an exhibit that 4 Robertson Ranch already possessed. Exhibit Network fabricated a custom Reception Counter with plenty of storage, finished in a rustic woodgrain laminate to achieve the “hunting lodge” look. 4 Robertson Ranch provided the production-ready artwork for all the graphics and their own furniture for the booth. Exhibit Network was hired to produce the graphics, transport the exhibit properties, install, and dismantle the exhibit.